Employee Retention
Mohan. V. T.
Lecturer, Hemadri college of
management. Tumkur
Employee retention is a process in which the
employees are encouraged to remain with the organization for the maximum period
of time or until the completion of the project. Employee retention is
beneficial for the organization as well as for the employee. Employees today
are different. They are not the ones who don’t have good opportunities in hand.
As soon as they feel dissatisfied with the current employer or the job, they
switch over to the next job. It is the responsibility of the employer to retain
their best employees. If they don’t, they would be left with no good employees.
A good employer should know how to attract and retain its employees. Employee
retention would require lots of efforts, energy, and resources but the results
are worth it.
Retention involves five major things:
Compensation:
Compensation constitutes the largest part of the employee retention process.
The employees always have high expectations regarding their compensation
packages. Compensation packages vary from industry to industry. So an
attractive compensation package plays a critical role in retaining the
employees. Compensation includes salary and wages, bonus, benefits,
prerequisites, stock options, bonus, vacations, etc.
A.Growth
and Career: Growth and Development are the integral part of every individual’s
career. If an employee cannot foresee his path of career development in his
current organization, there are chances that he’ll leave the organization as
soon as he gets an opportunity. The important factors in employee growth that
an employee looks for himself are: Work profile, Personal Growth & Dreams,
Training & Development.
B.
Support: Lack of support from management can sometimes serve as a reason for
employee retention .Supervisor should support his subordinates in a way so that
each one of them reaches their success. Management should try to focus on its
employees and support them not only in their difficult times at work but also
through the times of personal crisis.
C.
Importance of Relationship in Employee Retention Program: Sometimes the
relationship with the management and the peers becomes the reason for an
employee to leave the organization. The management is sometimes not able to
provide an employee a supportive work culture and environment in terms of
personal or professional relationships. To enhance good professional relationships
at work, the management should keep the following points in mind: Respect for
the individual, Relationships with the immediate managers, relationship with
colleagues, promotes an employee based culture, individual development, etc.
D. Organization Environment: If an
organization manages people well, employee retention will take care of itself.
Organizations should focus on managing the work environment to make better use
of the available human assets. People want to work for an organization which
provides, appreciation for work done, ample opportunities to grow, A friendly
and cooperative environment, etc.
Types of environment the employee
needs in an organization: Learning environment, support environment, work
environment.
2.
Importance of Employee Retention
Now a days so much is being done by organizations to
retain its employees, why is retention so important? Is it just to reduce the
turnover costs? Well, the answer is a definite. It’s not only the cost incurred
by a company that emphasizes the need of retaining employees but also the need
to retain talented employees from getting poached.
3. What Makes Employee Leave?
Employees do not leave an
organization without any significant reason. There are certain circumstances
that lead them leaving the organization.
The most common reasons can be: Job is not what the employee expected to be,
job & person mismatch, no growth opportunities, lack of appreciation, lack
of trust & support in co-workers, seniors & management, stress from
overwork & work life imbalance, better pay packages offered by other
companies, new job offer.
4.
Employee Retention Strategies
The basic practices which should be
kept in mind in the employee retention strategies are:
Hire
the right people in the first place.
Empower
the employees by giving them the authority to get things done.
Make
employees realize that they are the most valuable asset of the organization.
Have
faith in employees, trust them and respect them.
Provide
them information and knowledge.
Keep
providing them feedback on their performance.
Recognize
and Appreciate their achievements.
Keep
their morale high.
Create
an environment where the employees want to work and have fun.
These
practices can be categorized in 3 levels:
Low level: Appreciating and
recognizing a well done job, Personalized well done and thank-you cards from
supervisors, Congratulations e-cards or cards sent to spouses/families,
Voicemails or messages from top management, Periodic days off for good
performance, Rewards (gift, certificates, monetary and non monetary rewards),
Recognizing professional as well as personal significant events ,etc.
Medium level: Appreciating and
recognizing a well done job, Special bonus for successfully completing
firm-sponsored certifications, Benefit programs for family support, Flexible
benefits, Dependents care assistance, Medical care reimbursement, Providing
training and development and personal growth opportunities, Professional skills
development, Individualized career guidance, etc.
High level: Develop flexible
schedules, part time schedules, and extended leaves of absences, develop
support services, and understand employee needs, listen to the employee &
show interest to their ideas, appreciate new ideas & reward risk taking, show
support for individual initiatives, encourage employees creativity, encouraging
professional training and development/personal growth opportunities, provide an
environment of trust, regular feedbacks on organization’s goals &
activities.
5.
Retention Myths
The process of retention is not as
easy as it seems. There are so many tactics and strategies used in retention of
employees by the organizations. There are many myths related to the employee
retention process. These myths exist because the strategies being used are
either wrong or are being used from a long time. They are as follows, Employee leave organization for more pay,
incentives can increase productivity, and employee runs away from the
responsibilities, taking measures to increase the employees’ satisfaction will
be expensive for the organizations.
6.
Retention success MANTRAS
I.
Transparent Work Culture
II.
Quality of Work
III. Supporting Employees
IV. Feedback
V. Communication between employee &
employer
CONCLUSION:
Finally, No doubt retention levels are proving to be a serious
problem for organizations. Concerted efforts to keep retention on tight leash
will definitely help. In this context, attrition management has become the
strategic focus and compelling necessity of businesses today. Thus, ignoring
the problem of mounting attrition level can have devastating consequences for
the business. Organization can afford to
ignore the problem at own peril. n
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